Cycling and lifestyle – this is today’s urban mobility in metropolises like New York, San Fransico and London.
In record numbers, people are getting on two wheels for sport, exercise, transportation, and just for the fun of it. Whatever and wherever you ride, your clothes should enhance the experience. Pioneering in its spirit, Giro New Road is a truly first-of-its-kind apparel collection, designed for people who define their rides in terms of an attitude and a spirit of exploration. Riders who embrace their bikes as transportation, a tool and even the ticket to freedom. Riders like you.
Bikes are bigger than any one style. There are as many kinds of riders as there are styles of riding. In the past, a racing kit defined most cycling apparel options. But modern riders demand clothes that work the way they ride, clothes for the road, trail, path and park—sometimes all in the same day. Clean-lined, multidimensional and ready to ride, new road is designed for the way you ride, however you describe it.
With the opening of the worldwide first Giro Store at Villa Pasculli in Berlin, Giro and Pasculli are fulfilling the new demand of the Berlin cycling scene.
Alex Valdeman, Giro designer who developed the New Road collection, is convinced that the Giro Store Berlin is the beginning of a new era for of cycling and lifestyle. There could have been no better place for this Giro Store, than the old industrial architecture of Villa Pasculli.
Come and visit us at Giro Store Berlin!
Tuesday to Friday: 11-19 h
Saturday: 11-16 h
GIRO Store Berlin by Pasculli
Telephone: +49 30 85401293